Rootstech 2014

Rootstech 2014
Another Great Year although not in Utah!

Thursday, March 28, 2013

Rootstech 2013 Keynote 3: Josh Taylor

Josh Taylor well represents the energetic youth in family research and was a perfect compiment to the other more seasoned Keynote speakers on the opening day of Rootstech 2013.  He pointed out the significance of collaboration in 2012 to discuss what the future holds for the field:  Another technological advance is the sheer number of new records being digitized every day. Because of the unbelievable work of volunteers, the Church adds 400 million new records each year. That’s an average of more than 1 million new records every day. Josh Taylor, who is a professional genealogist, author, and third keynote speaker at RootsTech 2013, told us in the audience that “The most amazing development for 2012 in family history and genealogy was the release of the 1940 census records.”

     He opened with three contrasting definitions of the term "Growth" and how he wa doing in each such area.

He had two grandmothers in polar opposition over supporting his sharing of genealogical finds all because he used a family bible and leaned one of the family members was illigitimate.

  Josh also mentioned the TED talks which I was unfamiliar with but share this simple quote from a Google search for familiarity: 

      "TED is a nonprofit devoted to Ideas Worth Spreading -- through TED.com, our annual conferences, the ... Riveting talks by remarkable people, free to the world ..."

Josh emphasized how it will be key to keep generation Y invovlved and interested, since they are amazing at time managing via mobile devices and serious multitasking, and that affordability will play a big role also  - prioritizing public library access is essential.

STATISTICS Josh Used:

Immigrants to America in recent years:

     - 11 Million from Mexico
     - 2 Million each from China, India, the Philippines, etc

    All of these diverse people are the future customers and will also be our fellow researchers!

PHOTOS and VIDEOS keep attention easily:   Census and other Docs must be preserved NOW!

We need to mix it up and MAKE IT FUN!
* Gaming is a big segment of future apps for Gen Y which we need to capitalize on or forever lose their attention to leasser worthy spending of their precious time.

SOCIAL MEDIA IS CRITICAL:

   Josh advised that social media will continue to play a pivotal role in genealogy and its future.
The next generation is already here...

using 140 characters or less
posting 175 million tweets a day
having an avg of 51 followers per user
contrubuting significantly to the total of 163 billion tweets so far listed on-line.

  Q:  How many of those are yours of pertain to what you are doing?

50% of users are mobile today and % is only increasing

VERY RECENT ADOPTEE TREND:
   We all have probably seen the many adoptees photos on social media sites with posters about who they are and that they want to find their birth parents.  They are appearing in legions due to the success of social media reaching the parents or people they know who can help connect these long lost biologically closest family members.

This demonstrates the "power of the crowd" or crowdsourcing with the popularity of a flashmob youtube video and no hype since it is about making a real connection between relatives.

New Tools need to be 3 things:

ACCESSIBLE--------ENGAGING---------MOBILE

Successful problem solving platforms:

__________Crowdsource.com, kickstart.com, innocentive.com_________

Videos to Youtube generational & "lineage"



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